Riyadh, 25 August 2025
Elm, a pioneer in digital solutions, has signed an agreement with SAL Logistics Services, the national leader in logistics and supply chain solutions in the Kingdom, to develop a fully integrated digital platform aimed at enhancing the efficiency of logistics operations and supporting SAL's airport stations with innovative solutions that meet the highest global standards.
The agreement leverages Elm's technical capabilities to build a comprehensive digital ecosystem that supports SAL's strategy to accelerate digital transformation. The collaboration will focus on digitizing key services such as shipment scheduling, payment management, delivery notifications, and appointment booking — contributing to faster operations, improved customer satisfaction, simplified procedures, and increased transparency and reliability across all stages of the supply chain.
Commenting on the occasion, Mr. Mohammed Al-Omair, CEO of Elm, said: "We are proud of this partnership with SAL, a leader in the logistics sector. It presents a great opportunity to apply our digital solutions in a vital and essential industry. Together, we will drive a significant transformation in the delivery of logistics services, in line with market demands and enhanced operational efficiency".
For his part, Mr. Omar Hariri, CEO of SAL Logistics Services, stated: "This agreement reflects our ongoing commitment to digital transformation, as we work hand in hand with Elm to develop smart and integrated solutions that significantly enhance the customer experience and strengthen our operational efficiency".
This agreement highlights Elm's vision in leading digital transformation across vital sectors, and SAL's commitment to innovation and excellence, as both companies take a tangible step toward developing an advanced digital infrastructure that supports the expansion of logistics services, accelerates execution, and improves service quality — ultimately creating added value for customers and enhancing the competitiveness of the local market.